About us

Owner Alfredo Giannaccari’s started his restaurant journey with a Tuscan dining room in Newtown Square, where affluent clientele nibbled on imported cured-meat plates. That was 2008—way before charcuterie was cool. Seven years and three restaurants later, Giannaccari and his wife, Barbara, are banking on a polished new concept in downtown West Chester.

Mercato is a shining example of what the couple has done best at previous restaurants.

Not surprisingly, the passionate Gian-naccari—a native of Naples, Italy—is the driving force behind Mercato. His knowledge of meat aging and sausage making (procured from his father’s butcher shop), bread baking (from his uncle’s bakery), and hand-pulled mozzarella is executed here with the utmost grace and skill. He’s not trying to complicate things. He’s simply focusing on doing it all well—and with authentic, high-quality ingredients.